Promotions for Dhanush's Idli Kadai Begin at VASU Dolby Atmos Theatres

Promotions for Dhanush’s upcoming Tamil film Idli Kadai have kicked off at VASU Dolby Atmos theatres with a creative twist during screenings of Coolie. Movie-goers enjoyed special Coolie-themed popcorn tubs, an idea credited to producers Dawn Pictures and Wunderbar Films, with Dhanush and Aakash Baskaran leading the effort.

#IdliKadai Promotions kickstarts in your VASU DOLBY ATMOS with #Coolie
Received Popcorn Tubs , Thank you @DawnPicturesOff , superb promotional strategy 😍🤝
Releasing on Oct 1,2025 in theatres near you@dhanushkraja @arunvijayno1 @wunderbarfilms @theSreyas #IdlyKadai pic.twitter.com/4OjJk1GJ6L

— Vasu Cinemas (@vasutheatre) August 11, 2025

Directed by and starring Dhanush, the film also features Nithya Menen, Arun Vijay, and a strong ensemble cast. Originally planned for April 2025, Idli Kadai will now release on October 1, 2025, as the team works on completing key song sequences and ensuring a polished final cut.